Friday, January 21, 2011

SEO Link Building

Everyone need to understand the importance of SEO, in order to get more number of visitors and good traffic to your website. We know that there are two types of SEO techniques, off-page and on-page.

On-page optimization is used to make the search engines like yahoo, google, bing to crawl through your website. It can be done by optimizing the contents like title, meta tags, images, links in your website. The major factor of off-page optimization is link building.

Link building is an effective strategy of Search Engine Optimization (SEO) and it can be done by building links to a website. Link building with quality backlinks is the important factor considered by the search engines, while determining Page rank. Each link to your web site from another web site (i.e., backlink) is considered a “vote” to your site’s popularity. These votes can increase the importance of your web site from the search engine’s prospective.

Link building requires content to be posted along with the backlink. This content can affect the value of the backlink. If the content is relevant with the keywords in the backlink and the subject of the page contained in the backlink, it will increase the value of the backlink. Therefore, you must choose a keyword to link your website.

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